Yoast SEO
Want to Improve your site’s SEO? Start with Yoast
Yoast is a brilliant WordPress plugin, it is available in a free and premium version. On this page we will go through the features and benefits of the free and premium versions so you can get an idea of what version you need for your site.
Yoast SEO Free Version!
With the free version you don’t get access to all the useful features but you have enough to know what you need to improve upon to give your page a better chance of being ranked. You get access to all of the free courses that Yoast has on their websites. With these courses you can learn more about SEO and the best way to optimise your site.
The free version of yoast seo will also allow you to add 1 keyword or phrase to your page to make sure your page is optimised around that keyword; This will tell you when you have or haven’t optimised the page enough for the keyword you are targeting. Then you can manually adjust the text and content on the page according to what the plugin tells you to improve. The plugin will also check the readability of the content you have created and will give it a score telling you how easy it is to read. Looking at these features you are able to make sure your page content is as optimised as it can be with the available features and still do very well on the Google search result pages.
Yoast SEO Premium!
You can do everything that you could on the free version plus more access to the Yoast academy courses. With the academy you can become an SEO expert yourself. You will be able to boost the relevance of your content as Yoast SEO will find and add high-performing keywords to your content. The intelligent word recognition will automatically take plurals and other word forms into account; It will then add synonyms and related key phrases to write totally natural content. The premium version can recognise different languages so you can optimise pages for anyone.
The plugin includes faster indexing and rich results to further boost your SEO on the website. If you have a website where the content needs to be updated every six months or so Yoast will warn you when certain pages haven’t been updated within six months. It doesn’t matter if you know a lot about websites as the plugin will optimise a lot of the background information so you don’t have to. You also get 1-year free access to 24/7 support
At Expect Best you can get us to create SEO content for you and we can also optimise your site to the best of its ability without having to use the premium version of Yoast SEO. We will make sure that all of your keywords are targeted correctly and in the most efficient way possible so you make the most out of your money.
One thing to keep in mind when you install Yoast onto your website is that you still need to produce the content for your site and you need to be doing this very consistently. If you are looking at doing your own websites SEO you need to be consistent with the content you are producing. If you don’t think you will be able to keep up with the demand that SEO requires, our team will be able to meet this demand and excel your expectations to make sure your website is ranking as well as it can. Take a look at our SEO service right here!
Services
SOCIAL MEDIA
Stay in touch and keep your clients updated on your business.
The chief problem most businesses face with social media is a lack of time – and a lack of content. If you need help managing your socials to ensure you don’t fall behind, we can help.
SEO
Want to rank higher on Google? Then it’s simple. You need SEO.
Where you rank on Google can be the determining factor of a business’s success. Claim your complimentary SEO report to find out what you’re doing right, and what could be improved.
ADWORDS
Need to drive more traffic beyond SEO? Take a look at AdWords.
Target your audience and quickly drive traffic to your website. When implemented effectively, AdSense can be a make or break solution for your digital market strategy.
Increase engagement and offer growth opportunities for your business.
Want to update your customers or re-market to them? Once you’ve established a relationship with your customers, email marketing can be a great way to stay in touch.
COPYWRITING
The art of communicating a brand and ideology as succinctly as possible.
Battling with your brand? 1st impressions count. Count on us to write great content for you. We’ll place the reader’s emotion at the core of your communication to keep them engaged.
APPS
Connect to your customer base using mobile apps.
Apps have exploded in popularity over the last decade and more businesses have felt the need to build their own apps to connect closer to their audiences. We can help you create an app to improve the user experience.